by Pia Frey | Aug 16, 2024 | Featured, Featured
DMG Ireland used Opinary’s in-article polls to convert reader responses into First-Party Data, enabling precise audience targeting. Doug Farrell, DMG’s Head of Digital Media, explains how integrating polls transformed their ad strategy by leveraging scalable...
by Pia Frey | Mar 20, 2020 | News
From entrepreneurs who buy a stumbling newspaper to leaders disrupting company culture, the hope that fuels transformation can be wildly empowering. One example where the change process has been interesting is seen through the journey of the Big Bend Sentinel, a local...
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