by Pia Frey | Aug 16, 2024 | Featured, Featured, News, News
DMG used Opinary’s in-article polls to convert reader responses into Zero Party Data, enabling precise audience targeting. Doug Farrell, DMG’s Head of Digital Media, explains how integrating polls transformed their ad strategy by leveraging scalable Zero Party Data....
by Vera Solevska | Dec 22, 2023 | Featured, News
Opinary Year in Review 2023 The Holiday season is upon us, and we are excited to share with you our End of the Year Review – what were the most voted on topics in the past 12 months? What were the most heated debates? We definitely don’t know all the answers,...
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