FT expands its use of polls across platforms | Guest Article
The FT has been using polls in its newsletters for more than five years, but in 2024 it vastly expanded their use.
by Gordon Smith | FT, Newsletter Editor
Driving Creative User Engagement: a webinar with Daily Mail Group Ireland, Norkon and Opinary
Learn about Daily Mail Group Ireland’s experiments to drive engagement with social media and polls.
AdTech company mCanvas expands to Germany and backs Opinary’s technology
New advertising product unites immersive advertising experiences with secure data collection.
A Year in Questions: Revisiting 2024
Taking a look at the most exciting polls of the year.
Reimagine Ad Targeting: A tale by Daily Mail Group Ireland, Opinary and Permutive
Hear how Daily Mail Group Ireland reimagined ad targeting using first-party-signals from in-article polls.
How Daily Mail Group Ireland Achieved 60% Ad CTR Boost with Opinary Polls | Interview
Doug Farrell, DMG Ireland’s Group Head of Digital Media, explains how polls transformed Daily Mail Group’s advertising strategy by accessing First-Party Data at scale.
The Year in Questions
What were the most voted on topics in 2023? What were the most heated debates? We definitely don’t know all the answers, but we deeply believe in asking the right questions and supporting more voices to join the conversation.
Affinity Acquires Opinary: Expanding Global Presence in Europe
Opinary joins forces with Affinity, a global Ad-Network and SaaS platform, in a strategic acquisition to strengthen Affinity’s presence in Europe and to pave the way for Opinary’s global expansion.
Opinary’s journey on Google Cloud
Our two data scientists Doreen Sacker and ex-Opinarian Hector Otero Mediero, re-architected our recommendation engine. With great hands-on help of people from Google and endocode, they migrated the system and made it faster, more cost efficient!
Our End of Year Report 2022 🎉
We recently dug out annual reviews from the past years, including one from 2016. One of the most frequently asked questions at the end of this historic year, in which Western democracies received a heavy blow with Brexit and Trump was whether 2016 had indeed been the...
Opinary – European Digital Publishing Award winners 2022
We are delighted to be among the winners of the European Publishing Award in the category of “Business Model”!
Change is now: Our path to carbon neutrality
We have been living beyond our means for far too long. There are many things that companies can do to help protect the climate.
Opinary Success Story: The Times of London
The Red Box newsletter is the insider guide to politics from The Times and Sunday Times of London.
A New Era: 365 Days in a Pandemic
The new year is already three months old. But let’s be honest: Who cares at this point? More than ever we learn that time really is relative.
Ready for launch: Introducing our new website
After six months of hard work and dedication, we are very excited to officially launch our new Opinary website.
The lockdown low-down – Opinary’s top polls of 2020
From masks to vaccines, Donald Trump to Boris Johnson, schools to hospitals, and Bill Gates to 5G, read our 2020 report on the top polls of the year.
Live: US Election 2020
Hello and welcome to our liveblog. Buckle up and vote on, this will be a wild ride.
How to keep audiences informed in times of crisis
Keeping your audiences properly informed in a health crisis is no mean feat, so we’ve looked at the best coverage so far to get you inspired.
Radical change in a time of flux
Can you radically change as a company? Perhaps, as long as you stay true to your DNA…
Driving Creative User Engagement: a webinar with Daily Mail Group Ireland, Norkon and Opinary
Learn about Daily Mail Group Ireland’s experiments to drive engagement with social media and polls.
AdTech company mCanvas expands to Germany and backs Opinary’s technology
New advertising product unites immersive advertising experiences with secure data collection.
A Year in Questions: Revisiting 2024
Taking a look at the most exciting polls of the year.
Reimagine Ad Targeting: A tale by Daily Mail Group Ireland, Opinary and Permutive
Hear how Daily Mail Group Ireland reimagined ad targeting using first-party-signals from in-article polls.
How Daily Mail Group Ireland Achieved 60% Ad CTR Boost with Opinary Polls | Interview
Doug Farrell, DMG Ireland’s Group Head of Digital Media, explains how polls transformed Daily Mail Group’s advertising strategy by accessing First-Party Data at scale.
The Year in Questions
What were the most voted on topics in 2023? What were the most heated debates? We definitely don’t know all the answers, but we deeply believe in asking the right questions and supporting more voices to join the conversation.
Affinity Acquires Opinary: Expanding Global Presence in Europe
Opinary joins forces with Affinity, a global Ad-Network and SaaS platform, in a strategic acquisition to strengthen Affinity’s presence in Europe and to pave the way for Opinary’s global expansion.
Opinary’s journey on Google Cloud
Our two data scientists Doreen Sacker and ex-Opinarian Hector Otero Mediero, re-architected our recommendation engine. With great hands-on help of people from Google and endocode, they migrated the system and made it faster, more cost efficient!
Our End of Year Report 2022 🎉
We recently dug out annual reviews from the past years, including one from 2016. One of the most frequently asked questions at the end of this...
Opinary – European Digital Publishing Award winners 2022
We are delighted to be among the winners of the European Publishing Award in the category of “Business Model”!
Change is now: Our path to carbon neutrality
We have been living beyond our means for far too long. There are many things that companies can do to help protect the climate.
Opinary Success Story: The Times of London
The Red Box newsletter is the insider guide to politics from The Times and Sunday Times of London.
A New Era: 365 Days in a Pandemic
The new year is already three months old. But let’s be honest: Who cares at this point? More than ever we learn that time really is relative.
Ready for launch: Introducing our new website
After six months of hard work and dedication, we are very excited to officially launch our new Opinary website.
The lockdown low-down – Opinary’s top polls of 2020
From masks to vaccines, Donald Trump to Boris Johnson, schools to hospitals, and Bill Gates to 5G, read our 2020 report on the top polls of the year.
Live: US Election 2020
Hello and welcome to our liveblog. Buckle up and vote on, this will be a wild ride.
How to keep audiences informed in times of crisis
Keeping your audiences properly informed in a health crisis is no mean feat, so we’ve looked at the best coverage so far to get you inspired.
Radical change in a time of flux
Can you radically change as a company? Perhaps, as long as you stay true to your DNA…